When we got this brief we had to sharpen our pencils and put our intellectual faces on! The Open Democracy Advice Centre promotes an open and transparent democracy, enhances access to information, facilitates dialogue and advances human rights. They are thought leaders and active agents making a difference in our country, and we were up for the challenge of working on a rebrand of their identity.
The most important brand values we needed to communicate were ‘transparency in action’, their approachable and inclusive nature, partnerships and collaboration and freedom of expression. We need more organisations like this in the world and we take our hats off to the work they do!